How to develop a PR statement that would be appropriately delivered within 48 hours in the aftermath of the event?
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Q: What can be the issues and solutions in communicating with line management?
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- Some of South Africa's biggest retailers will no longer sell TRESemmé hair products, following protests over an advert that denigrated black hair. Pictures of African hair were labelled "frizzy and dull", "dry and damaged" in an online advert for TRESemmé products featured by pharmacy chain Clicks.White hair, meanwhile, was labelled "normal" and "fine and flat". Shoprite, Woolworths and Pick N Pay all say they have removed TRESemmé products from their shelves, as has Clicks. Earlier this week, a senior executive at Clicks resigned and a number of employees were suspended. The BBC's Pumza Fihlani in Johannesburg says critics found the advert particularly insensitive because of the historic issues around African hair in South Africa. Under whiteminority rule, the state used the so-called "pencil test" to decide who was black or mixed-race -depending on how easily the pencil moved through the hair. Many Clicks stores were forced to close on Monday following protests led by opposition…Gregg Steiner joined Cleveland-based Pinxav in 2003 knowing the diaper-rash product manufacturer’s sales were declining. At a trade show Steiner was pitching the product to some new mothers who had never heard of it. The mothers weren’t convinced that they should part with their money for a new-to-them product. The inspired Steiner said, “If you’re not happy with the product, I will not only give you your money back—I’ll buy you our competitors’ product. I’ll buy you whatever other brand you want.” Suddenly, the women were interested, and they all plunked down their money. None of the women ever took Steiner up on his offer. So Steiner decided to make it part of his business practice. This new guarantee was an example of: A. assembly networking B. corporate synergy C. reverse engineering D. organizational innovation E. organizational networkingSome of South Africa's biggest retailers will no longer sell TRESemmé hair products, following protests over an advert that denigrated black hair. Pictures of African hair were labelled "frizzy and dull", "dry and damaged" in an online advert for TRESemmé products featured by pharmacy chain Clicks.White hair, meanwhile, was labelled "normal" and "fine and flat". Shoprite, Woolworths and Pick N Pay all say they have removed TRESemmé products from their shelves, as has Clicks. Earlier this week, a senior executive at Clicks resigned and a number of employees were suspended. The BBC's Pumza Fihlani in Johannesburg says critics found the advert particularly insensitive because of the historic issues around African hair in South Africa. Under whiteminority rule, the state used the so-called "pencil test" to decide who was black or mixed-race -depending on how easily the pencil moved through the hair. Many Clicks stores were forced to close on Monday following protests led by opposition…
- Target focuses on utilitarian, hedonic consumer benefits, or both? Why? please explain and no plagiarism.Give reaction on this incident. In 2009, four former employees of the company brought individual suit against Eli Lilly for marketing its anti-psychotic drug Zyprexa for uses not approved by the U.S. Food and Drug Administration. All four employees individually discovered discrepancies and unethical doings in the company and hired attorneys to bring charges against the company. The company was marketing its drug for unapproved use against dementia in the elderly, generalized sleep disorders and more. The company admitted to these illegal practices and settled a $1.4 billion lawsuit with the government. The whistleblowers in this case shared in 18 percent or $78 million dollars of the federal government’s part of the civil settlement.Women sue Apple, claim AirTags helped exes stalk them Apple has been sued by two women who said its AirTag devices have made it easier for former partners and other stalkers to track down victims. Starting at $29 US ($39 Cdn), AirTags are 3.2 centimetres in diameter and intended to be slipped into or attached to keys, wallets, backpacks and other items so people can find those items when they are lost. But privacy experts and law enforcement have said some people use AirTags for criminal or malicious purposes. In the proposed class action filed on Monday in San Francisco federal court, the women said Apple has been unable to protect people from unwanted tracking through AirTag since launching what it called the "stalker-proof" device in April 2021. The plaintiffs called AirTag "the weapon of choice of stalkers and abusers." Their lawsuit seeks unspecified damages for U.S. owners of iOS or Android-based devices who were tracked by AirTag or are "at risk" of being stalked because of…
- Read the Case Scenario and Answer ALL Questions In February 2005, Philip Morris Tobacco Company, one of the world’s leading marketers of tobacco products including cigarettes began a promotion in the USA that included sending direct mails to teens and young adults on their birthdays. The campaign, titled “Drinks on Us,” included a birthday greeting card as well as a set of drink coasters on which several recipes were printed for making many different concoctions of alcoholic beverages. The drink recipes were mixed drinks of fairly high alcoholic content and included many well-known brands such as Jack Daniels, Johnny Walker, Smirnoff and Finlandia Vodka. With the recipe on one side of the coaster, the flip side included a tag line switch phrases such as “Go ‘till Daybreak,” and Make Sure You’re Sitting.” From the start, the promotion was fraught with problems, coming under attack from a range of interest groups. Firstly, the promotion came under heavy scrutiny and started receiving…Read the Case Scenario and Answer ALL Questions In February 2005, Philip Morris Tobacco Company, one of the world’s leading marketers of tobacco products including cigarettes began a promotion in the USA that included sending direct mails to teens and young adults on their birthdays. The campaign, titled “Drinks on Us,” included a birthday greeting card as well as a set of drink coasters on which several recipes were printed for making many different concoctions of alcoholic beverages. The drink recipes were mixed drinks of fairly high alcoholic content and included many well-known brands such as Jack Daniels, Johnny Walker, Smirnoff and Finlandia Vodka. With the recipe on one side of the coaster, the flip side included a tag line switch phrases such as “Go ‘till Daybreak,” and Make Sure You’re Sitting.” From the start, the promotion was fraught with problems, coming under attack from a range of interest groups. Firstly, the promotion came under heavy scrutiny and started receiving…assume that you had the authority to write a new regulations for childrens TV programs. What shows would you encourage? What shows would you want to limit?
- Which of Cox & Blake’s 6 reasons are likely to be affected by consumer racial profiling?The trademark, Mont Blanc, and the specific packaging Mont Blanc uses for their fountain pens would contribute to the product. Select one: a. core b.formal c. need-satisfying d. totalChoose 1 category of unethical behavior and give an actual example of each act in the category by doing a simple research. - Deceive - Hustle - Scam - Exaggerate - Withhold information