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- A heavy truck parts maker is able to tender on a pre-production study contract of a new type of truck ventilator unit worth $25,000 net profit if it wins the contract. Tendering costs would be about $2,000. The chances of winning the contract are 50 percent. If the company wins the contract, it must decide on the level of marketing it should make to increase its chances of getting further production contract worth $55,000 net profit. Promotion at a high level costs $18,000 with a resulting probability of winning the contract of 0.8. At medium level promotion, it costs $12,000 with a probability of 75 percent and at a low level, it costs $8,000 with a probability of 60 percent. Should the initial study contract be lost, the company can still bid on the production contract at an additional tender cost of $6,000. The probability of winning the production contract from this stage is 30 percent. a) Draw a decision tree to show the relationship between the various options which arise as the…Selling concept is typically expert with unsought goods those that buyers can't usually think of buying, such as insurance of life Select one: True FalseIn a make-or-buy decision, relevant costs include: incremental fixed costs fixed factory overhead costs allocated to products ) unavoidable fixed costs prior investments in production equipment
- External analysis helps a firm understand which of its resources and capabilities are likely to be sources of competitive advantage Group of answer choices True FalseAny time you transact in the market (e.g., with another company) there are costs associated with that transaction. Group of answer choices True FalseIn an analyzation of the auto industry in the US using Porter's Five Forces (including the level of competition within the industry) riding a bicycle, taking public transportation and walking are examples of items that appear in which ONE of the five forces? Select one: a. Threat of Substitutes b. Bargaining Power of the Buyer c. Bargaining Power of the Supplier d. Threat of New Entrants
- Is price an important evaluative criterion? What decision rule is applied to the evaluative criteria used? Is price likely to serve as a surrogate indicator of quality?The student develops at least one thorough and detailed recommendation for each ratio that is appropriate for the Barry Computer Company to improve financial performance over time (over the next 3–5 years to meet industry standards). Student provides a thorough and detailed assessment of limitations of the exclusive use of ratio analysis for evaluating financial performance, including any qualitative factors that could also complement the ratio analysis and play an important role in improving financial performance.105 Which of the following real estate mortgage transactions is subject to the TILA-RESPA Integrated Disclosure rule (TRID)? A) Reverse mortgage B) Home equity line of credit (HELOC) C) A single-family residence loan secured by real property D) Mortgage secured by a mobile home not attached to land
- Assume Clinique expects to sell 3 million ounces of BB cream within the first year after introduction butexpects that half of those sales will come from buyers who would otherwise purchase Clinique’s moisturizer (that is, cannibalized sales). Assuming that Cliniquenormally sells 10 million ounces of moisturizer per year and that the company will incur an increase in fixed costs of $2 million during the first year of production for the BB cream, will the new product be profitable for the company? Refer to the discussion of cannibalization in Appendix 3: Marketing by the Numbers for an explanation of how to conduct this analysis. (AACSB: Written and Oral Communication; Analytical Thinking)Use the following information to answer multiple-choice Questions 21 to 30. A fibre glass company is considering the possibility of introducing a new product. Because of the expense involved in developing the initial moulds and acquiring the necessary equipment to produce fibreglass, it has decided to conduct a pilot study to make sure that the market will be adequate. They estimate that the pilot study will cost £12,000. Furthermore, the pilot study can be either successful or unsuccessful. The basic decisions are to build a large manufacturing facility, a small manufacturing facility, or no facility at all. With a favourable market, the company can expect to make £100,000 from the large facility or £60,000 from the smaller facility. If the market is unfavourable, however, they estimate that they would lose £40,000 with a large facility, while they would lose only £30,000 with the small facility. The company estimates that the probability of a favourable market given a successful…THE CORRECT ANSWER IS OPTION A . EXPERT SOLUTION IS MISLEADING