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- 12. In bullet points, outline at least 4 (four) differences between domestic marketing and international marketing activities?Can you help me answer this question in minimum 900 words please? It has been suggested that product innovation through the Internet is a natural process that requires limited effort from international marketers. Critically appraise this view and provide examples to reinforce your arguments. This is for my international Marketing courses Thanks in advance!Suppose you are working on international marketing stretegy plan for solar powered laptops. (you can provide supposed data) Required Select one exsisting country for further market penetration Select one exsisting country for further divesment (exit) your selection criteria
- The European/African/Middle East regions include perhaps the greatest diversity in income levels and cultures possible, providing daunting challenges for international marketing managers. Consider your textbook readings and lectures for this week and answer the following question. Explain how economic, political, geographic and cultural factors influence the size and nature of marketing opportunities in the European/African/Middle East regions.Assume you work in marketing for Dr Pepper and are looking to expand the brand internationally.You narrow the international target market to three choices: Mexico, Australia, and India. Using global environmental factors: currency fluctuations, income distribution, cultural fit, and technology, rank the countries based on which would provide the best opportunity for Dr Pepper expansion. Explain your ranking for each country.In a couple of paragraphs, describe how launching a new product into different nation(s) with different economic, political, and cultural environments could affect the firm's marketing decisions. Provide at least two specific considerations for the firsm, along with rationale.
- International Market Research Your presentation was very well received Yet, having no previous work experience with moving into international markets, you think it might be best to contract with an external service to research international markets In the discussion board, meet with your marketing team and discuss the following challenges ahead of you Consider and discuss the following: – What are the key considerations in choosing such a partner? – What would you expect of them? – How would you go about finding such a partner and what would your selection criteria be? – Is the marketing research process you have learned applicable in part or whole to this effort? – Is it more cost effective to do the research yourself?We'll go over what an international marketing information system (IMIS) is and how it functions in this post.IKEA’s marketing strategy consists of market segmentation, targeting, positioning and the marketing mix. IKEA’s marketing strategy enables the company to be a successful player in the global market. Using your B207A course material, evaluate how the innovation in IKEA’s marketing mix elements are used to position the products within the minds of consumers. Your answer should contain the following: IKEA’s market segmentation and targeting What is positioning. How is it related to the marketing mix? Examples of IKEA’s marketing mix elements and their contribution to brand positioning.
- With increasing importance of the emerging markets in the global economy, there isgrowing interest among marketing researchers and managers to understand thedifferences between the consumers in the developed and emerging markets as wellas the challenges and opportunities posed by these differences for both local andforeign marketers in these emerging markets. Source: Sharma (2018) In the light of the above statement, list and elaborate on the key problems/challengesin collecting and using international market dataProvide and discuss one International marketing strategy that you could suggest to a organization. For example is to a University. And how do you successfully implement the said strategy? Incorporate your insights and perspective into the discussions.describe how launching a new product into a different nation with different economic, political, and cultural environments could affect the firm's marketing decisions. Provide at least two specific considerations for the firm and a rationale.