Panasonic Company is one of the well-known companies for electronic products especially for kitchen usage. Recently, the company had invented a high-tech spacious air fryer especially for busy and modern moms and for those who aspire healthy food preparation. Panasonic Company is thinking of the best way to choose which advertising media to use in promoting the products to the intended target market. Question: Explain five (5) factors for the company to decide in selecting chosen advertising media.
Panasonic Company is one of the well-known companies for electronic products especially for kitchen usage. Recently, the company had invented a high-tech spacious air fryer especially for busy and modern moms and for those who aspire healthy food preparation. Panasonic Company is thinking of the best way to choose which advertising media to use in promoting the products to the intended target market. Question: Explain five (5) factors for the company to decide in selecting chosen advertising media.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Panasonic Company is one of the well-known companies for electronic products especially for kitchen usage. Recently, the company had invented a high-tech spacious air fryer especially for busy and modern moms and for those who aspire healthy food preparation. Panasonic Company is thinking of the best way to choose which advertising media to use in promoting the products to the intended target market.
Question: Explain five (5) factors for the company to decide in selecting chosen advertising media.
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