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Company Name: Audi
According to the previous questions, if you are having your own business PHYSICALLY and you would like to shift to E-MARKETING, explain how you will be applying the digital and social media marketing by illustrating and identifying the major TRENDS and FORCES that changing the marketing landscape with giving examples.
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- ou are to focus on the use of Social Media on a business of Zara. The focus will be on how Social Media enhances the sales of Zara this business : Describe all the types of Social Marketing platforms available for Zara business to use to connect with their target customer write a creative advice for Zara business to improve their sales.Analyze in a paragraph the effectiveness of digital marketing in reaching and engaging target audiences. Include a real-world example and case study, looking at social media.Identify and outline at least three (3) characteristics of ANY TWO e-business models that strategic planners may incorporate in the strategic e-marketing plans. Give an example of each of the two business models selected.
- Outline the stages in a strategic e-marketing planning process, for each stage noting two aspects that are of particular importance for digital marketingAnalyze in a paragraph the effectiveness of digital marketing in reaching and engaging target audiences. Include a real-world example and a case study , looking at email marketing.What are some of the advantages of e- marketing in the modern business ?
- Go to a company’s, organisation’s or specific brand’s website that has a link to Facebook, Google+, YouTube, Twitter and/or Pinterest. Click on the links and describe how that company is using social media to market its products. Evaluate its effectiveness in creating customer engagement.In what ways the "6Is of the e-marketing mix" framework can be leveraged by marketers to gain a competitive advantage in the digital landscape? Which of the six key areas are the most important and why? Please provide specific examples to support your arguments and insights. Additionally, consider how the digital marketing landscape has evolved since McDonald and Wilson's original framework was introduced in 1999 and how this may impact the relevance and applicability of the "6Is" today.Elaborate 5 potential failures or problems in Digital Marketing Planning.
- Nowadays, most of the companies have been considered and used social media as an efficient, effective marketing tool. The social media would be beneficial to the companies but also be challenging to them. What would be the advantages and difficulties of companies when implementing social media marketing? You may consider the general point(s) in doing business as a whole and/or the specific point(s) with your experience in daily life.Write a summary of 'Email Marketing in the Digital Age' by April Mullen.Why the marketers at EA put social media in the middle of their marketing efforts versus how other companies tend to integrate it or add it on at the end. What are your thoughts on this structure? Is this being driven by their particular audience, or are they trying to anticipate their audience's needs? This is a rare way of doing integration, do you think it will be more/less effective for the company?